Webinar #2 BRAND BUILDING AND MANAGEMENT
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Discover the best management practices for brands that want to strengthen themselves in the face of digital transformation.
May 30th, from 5 PM to 6:30 PM
What you will discover:
Why is branding essential for building consistency, competitiveness, and brand reputation?
What challenges do digital product companies face when managing their brand in a multichannel environment?
How to develop and implement an efficient Design System to build consistency and reputation?
Moderator:
Pedro Medicis, President of Tátil
This webinar is part of the new series from Tátil, the content and curation platform. We will be hosting several meetings in 2023, focusing on trends and the main challenges that brand and business managers will face this year.
Camila Polli
Design System Manager, OLX
Camila connects and engages different disciplines to respond to the constant demands of the business. She has experience in building processes that enable the continuous evolution of digital products, in addition to combining the ability to find systemic patterns with her designer's vision.
Carolina Polli, Head of Strategy at Tátil
Carol possesses academic knowledge combined with over 10 years of experience in building, managing, and communicating brands such as L’Oréal, Mondelēz, Bradesco Seguros, Canal Brasil, and Vibra Energia. She is a leader and facilitator of Design Thinking.
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